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Nowadays, students lead a more complex life. An increasing number of students have full-time or part-time jobs and some of them also have family and parenting responsibilities. This means that students spend less time on campus and present a communication challenge to the university when they have to pass on important information to students and parents.
These challenges, among other things, can be overcome through the use of SMS. SMS notifications are the ultimate tool for communication between educational institutions and students, parents or guardians and staff.
Ways in Which Schools and Universities Can Use SMS Service: –
Schools and universities can greatly benefit from the integration of text messages into their existing communication systems. The following are some ways in which educational institutions can benefit from SMS:
Schools and universities can use SMS services to recruit students, send status updates to candidates and confirm student admission. The messages may contain embedded links to guide prospective students to the appropriate department and other useful resources. Text messages can also enable the admission office to streamline enrolment by scheduling text reminders for tuition fees and class registration.
With SMS, institutions can easily send massive emergency notifications to staff, teachers and students. In the event of a security or crime alarm, extreme weather conditions or even a last-minute lecture room changing, text message notifications can be sent to targeted recipients. SMS services make it easy to change, specify and indicate the type, severity and frequency of events that trigger SMS notifications.
Universities can use bulk sms to send reminders prior to assignment deadlines, so that students are reminded of submissions. Reminders can also be sent for outstanding payments, access and course registration terms, upcoming tests and other upcoming events. Triggered SMS notifications can also be used to inform parents or guardians about upcoming PTA meetings.
Event notifications make students up to date on future events and have the potential to increase attendance. Schools can send SMS notifications for sporting events, career fairs, upcoming volunteer opportunities and any other gathering at or around the campus.
Text messages can be a great way to send homework information and academic support to students. Teachers can send text messages about workshops and courses, information about majors and career options, as well as cancellations of classes. Additional information that schools can communicate via text message may include exam dates and extensions to library hours, especially during the final.
Text messaging solutions for schools and universities can stimulate student participation and increase interaction. Text messaging services allow institutions to conduct student satisfaction surveys, facilitate campus election votes, and enable students to participate in competitions via text messaging. Surveys enable school boards to collect feedback from students and respond appropriately based on the feedback.
In addition, the use of RSVP tactics allows schools and organizers of events on campus to correctly assess the presence of school functions, lectures, and other campus events.
Advantages of texting at schools and universities:
It is Cost Effective
Marketing campaigns can become a costly affair, especially when you include print media, visual media, PPC ads, and so on. Sending an SMS online, on the other hand, only costs a fraction of the cost. Saving time and money given the high conversion rates of SMS, it is possible to achieve an incredible ROI.
It is Direct
Almost every university or college student owns a cell phone, making text messaging a great way to reach every student, anywhere, anytime. SMS notifications arrive directly in the inbox and remain on the recipient’s phone as notifications until they are opened. This is in contrast to e-mail messages that may not have been read for hours or even days.
It is Measurable
Text messages are traceable, making it easy to monitor and measure the delivery and click frequency of SMS warnings. This helps you to assess your effectiveness and to decide whether you want to continue after the first batch of text message.
SMS is a viable communication channel for educational institutions of all sizes. Whether it is a crime alarm, a payment reminder or an upcoming event, you can send your desired message immediately with SMS notifications.
Hi, I’m Sheikh Irfan, I am a Marketing Executive for SMSala. I am passionate about all things marketing and have an extensive knowledge of SMS marketing. I have worked closely alongside big brands to implement and manage SMS campaigns.